Timmerhuis / Branding & Visual Identity

The campaign for Timmerhuis was a long and fruitful collaboration with real estate developer Heijmans Vastgoed, OMA architects and Gemeente Rotterdam. We came up with the name of the building, the branding and we designed the whole visual identity of the project, together with all the graphic material that came along the way.

The graphical elements of the identity follow closely the architectural project: light glass and terrace-oriented building, whose lucky future inhabitants will have the pleasure of admiring the Rotterdam skyline straight from their luminous living-rooms. 

The handout presented above introduced the project and its identity to the public. 
The little red booklet presented below was used as an opening ceremony program, and it officially closed the campaign.  
An important part of the whole campaign was communicating the progress of the project to the public. We designed a fully responsive and functional website, which – besides featuring news, events, videos and the developer’s announcements, contains also a timeline which shows the rich history of the building and the neighbour. After all, a lot has happened in the place of the current Timmerhuis building, and it was crucial to show its rich tradition.

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